Social media is integrated into our personal lives, yet it could be an important job search tool, wherever you are in your job or even jobless. As per Society for Human Resource Management, over 84% of businesses are using social media to recruit, where 9% of them are planning to use it. In case you don’t have any kind of social presence, you are already missing out on a great opportunity.
Also, the social media landscape is too confusing a place to think. With numerous social media apps out there it is tough to pick whether twitter is good for you or Instagram. The answers differ, based upon your niche and market or industry you are in and what you like to achieve from it matters a lot.
From creating the expertise brand to communicating with influencers who can assist you in your job search. Every platform has its merit and it’s up to you to think how much action you like to concentrate on each thing that benefits you the most.
To have the best sense of what social media one has to provide, here is the list of top social media apps that help in your job searching.
Why utilize Social Media in the Job Search?
You might have heard people saying social media is bad for you, so including social media search strategy in your job searching strategy sounds ridiculous. But, in times like these where people get everything with a single click, businesses started hiring potential employees online themselves.
Consider having a potential social media either one or two or more when you are searching for a job. It helps in demonstrating your technology skill to targeted employers and know the social media and internet trends. Here, are the more benefits of using social media for your job search:
- To build the personal brand
- Connect and network in ways you couldn’t in person
- Makes you visible to hiring recruiters and managers, when you are not searching for a job
- Gives you a chance to connect with brands you want to work for.
With more than 660 million current users, LinkedIn is the best spot for people to look for work.
But, most of the users don’t put up with the crucial steps to enhance their chances, which involves building a network, optimizing profile, adding working samples, joining groups, amassing endorsements and recommendations.
Ensure to reach out to first, second, third-degree interactions for introductions, advice, and information.
Join expertise groups similar to your specific interests and add to conversations to improve visibility as a potential candidate.
LinkedIn is even the best resource for getting job postings or for business to enhance their brand ( follow this article to know how to do it). Its search results involve job listings that resemble your interests along with a list of people in your network who can refer you for related jobs. You can even find alumni from your college who are presently working at the employers advertising careers on your results list.
As many people consider Facebook as a “personal” network, it is quite tough to get the most from it as most people utilize it to search for expertise candidates. A simple solution would be creating public status updates.
As a user, you could enjoy the advantages of creating certain status updates publicly with few clicks. Observe the link over the Facebook page to search your privacy settings. Then press the “Followers” icon which is on the screen left side. Then, below Follower Settings, click on the “turn on follow” box. This can offer you a choice to design public updates and access people to “follow” your public updates.
If you put this up, then every time you post something over Facebook, you get the choice to access your post to be “public.” Design public posts related to what you might share over LinkedIn or further networks that involve details and news similar to your commentary and field about what’s recent in your certain industry. By doing this, you can include other searchable posts sequel to your digital footprint that make it much more likely for people to discover you when they are looking for someone with your abilities and skill.
As Facebook and LinkedIn, Twitter also provides a good resource to indicate your mastery. When you are utilizing it to connect and posting updates with others online by their Twitter handles in your Twitter posts, you could expand the network and ensure people realize your skills.
One best thing about Twitter is that you don’t know if you could know what’s recent in your industry through the Twitter handles you follow from your certain professional conferences and organizations. Free-flowing communication access you to talk to managers and recruiters directly without any submissions of resume first. Search for #recruiters and more keywords similar to your market.
Other social media channels like Pinterest, Instagram are even popular for searching jobs, but they are just limited to a few industries to showcase your skills through pictures and videos. Would like to add any more social media networks to the list.